000 01997nam a2200313 4500
001 383379
010 _a0201721651
090 _a383379
100 _a20051216d2001 y0pory50 ba
101 _aeng
200 _aE-business 2.0
_eroadmap for success
_fRavi Kalakota, Marcia Robinson
210 _aBoston
_cAddison-Wesley
_d2001
215 _axxiv, 520 p.
_cil.
_d24 cm
225 _aAddison-Wesley Information Technology Series
330 _aNew business models and the creation of wealth. Preface. Chapter 1: Moving from e-commerce to e-business. Chapter 2: Spotting e-business trends. Chapter 3: Digitizing the business: e-business patterns. Chapter 4: Thinking e-business design: more than technology. Chapter 5: Constructing the e-business architecture: enterprise apps. Chapter 6: Integrating processes to build relationships: customer relationship management. Chapter 7: Transforming customer contact into revenue: selling-chain management. Chapter 8: Building the e-business backbone: enterprise resource planning. Chapter 9: Implementing supply chain management and e-fulfilment. Chapter 10: Demystifying e-procurement: buy-side, sell-side, net markets, and trading exchanges. Chapter 11: Business intelligence: the next generation of knowledge management. Chapter 12: Developing the e-business design: strategy formulation. Chapter 13: Translating e-business strategy into action: e-blueprint formulation. Chapter 14: Mobilizing the organization: tactical execution.
606 _aCOMÉRCIO ELECTRÓNICO
_9241608
606 _aINFORMÁTICA
_9232430
606 _aGESTÃO DE EMPRESAS
_91097
700 _aKALAKOTA
_bRavi
_9354083
701 _aROBINSON
_bMarcia
_9354084
955 _xOferta